What do we mean by a "business-first" approach?
SIMPLY THIS:
Our work is always governed by your business’s vision, objectives, and realities above all else.
The Rock IP team approaches each client interaction as part of an ongoing relationship, not a transaction. We partner with you to learn your goals, overcome your challenges, and implement a plan to make your IP assets work best for you.
Our customized IP strategy is designed to help you accomplish your company’s specific goals. Our clients report that we help them move forward in the following ways:
DEMONSTRATE VALUE
Leverage your company’s robust IP posture to help justify stronger valuations and attract investor interest
PROTECT ASSETS
Prevent competitors from undermining your company’s growth
MAKE INFORMED DECISIONS
Get a clear-eyed vision about the competitive landscape to guide your investments in developing new products, directing research and development efforts, and pursuing IP acquisitions or sales
GENERATE REVENUE
Evaluate your IP portfolio to identify valuable assets and develop a strategy for licensing and selling them.
Our Clients
Our team has expertise working with businesses of all sizes, from large multinational corporations to just-out-of-the-garage startups.
Established companies
Is your current IP representation meeting your needs? Our boutique firm offers the best of both worlds: specialized intellectual property expertise and great value. We help our clients deploy a robust IP strategy, here in the U.S. and around the world.
You may be surprised at the difference personalized attention and a strategic approach can make.
Startups
Too often, startups get bad advice about intellectual property. Protecting your organization’s innovation cannot be an afterthought—intangible assets are the source of up to 90 percent of your business’s value.
If you are not developing a proactive IP strategy that incorporates both offensive and defensive aspects, you are leaving value on the table—and leaving your company vulnerable to threats.
International firms
Today’s economy is global, and tomorrow’s critical business opportunities arise from every corner of the globe. No matter where you are, protecting your IP assets in the United States is often key to your company’s success.
The Rock IP team works with companies around the world. We provide counsel on the intricacies of U.S. patent and trademark prosecution, and we guide international firms through the process and strategies of U.S. prosecution as part of a global IP strategy.